Max Global Social Reporting Recommendation
Aaryn O’Quinn advised Max’s approach to global social reporting by leveraging their existing internal tooling and resources and built a timeline for implementation and rollout.
Warner Media Social Portfolio Consolidation
Partnering closely with Max (fmr. HBO Max) social team leads, Aaryn implemented a data-driven approach to right-size Warner Media’s social efforts by recommending social pages to sunset and/or consolidate and designing a custom decision framework to use when launching new channels on different platforms.
Max Social Asset Taxonomy
Aaryn O’Quinn created a new taxonomy for the Warner Media global social team to improve internal asset storage, optimize internal reporting dashboards, and provide insights into their social publishing strategy.
